Industry News

The company beefs up its expertise in cross-channel media

The post BIA Adds Senan Mele appeared first on Radio World.

Who needs to follow a main transmitter rule when boosters can provide a better signal to a more significant population? That's the argument ZoneCasting and MaxxCasting provider GeoBroadcast Services is making to the FCC in a petition tied to its "Delete. Delete. Delete" rule review initiative.

New federal legislation, when coupled with actions by the Commission, highlight regulatory ironies involving both the political left and right. That's the viewpoint of Clay Calvert, writing on behalf of the Washington, D.C. think tank American Enterprise Institute.

Multiscreen TV encourages ailment sufferers to educate themselves for better health. That is a chief takeaway from the newly released Video Advertising Bureau (VAB) report, "Dedicated to Your Good Health: How TV Drives Discovery & Encourages Education in the Pharma DTC Category."

The individual who most recently served as SVP of Programming for CNN and was the network's primary programming executive for the U.S. has been chosen to lead the nation's most-watched newscasts in the nation, effective April 29.

The News Director for Gray Media-owned NBC affiliate WMC-5 in Memphis is being promoted to the role of GM for its NBC-affiliated sibling serving Davenport, Moline, Rock Island and Bettendorf.

In July 2021, the VP/GM of the Sinclair-owned FOX affiliate serving Omaha and The CW Network affiliate it runs via a LMA joined Nexstar Media Group to run a dual NBC/CBS affiliate serving the Rio Grande Valley. Now, he's been handed the VP/General Manager role for the company's Albuquerque stations.

Viewing trends have started to settle into more seasonal patterns. That's the main takeaway from the latest installment of "The Gauge," Nielsen's monthly snapshot of total broadcast, cable and streaming consumption that occurs through a television screen. But, there's a bigger statistic likely to get attention.

Roz Clark joined the SBE in 1990 and has held continuous membership since 2000. He served two terms on the SBE Board of Directors in 2018 and 2020 and has been the treasurer for SBE Chapter 39 since 2013.

WQDR(AM) translator in Cary must remain silent until its new directional antenna is licensed

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